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2025 – Present
Independent
Freelance Producer, Designer & Developer
Clients: Tech, retail and entertainment
- Build AI-assisted tools and prototypes: conversational interfaces, generated-image and video pipelines, and internal automations that take repetitive work off a team's plate.
- Design and ship digital products end to end, from the first wireframe through the live build.
- Run marketing programs across lifecycle and CRM, paid social, content systems and the reporting that says what to do next.
- Produce the work as well as make it: scope, budget, schedule and the vendor wrangling that keeps a launch on its date.
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03/2024 – 12/2024
Level Studios
Digital Producer, Contract
Clients: A high-profile technology company
- Produced digital work for a major technology client on a remote, contract basis out of Miami.
- Ran delivery across creative, design and engineering partners to keep releases on schedule.
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09/2023 – 12/2023
Media.Monks
Senior Program Manager, Lifecycle, Contract
Clients: Meta (embedded)
- Led cross-functional teams to execute CRM campaigns, increasing customer engagement and improving retention through data-driven strategies.
- Managed and developed product marketing initiatives, enhancing customer re-engagement and improving affordability for targeted segments.
- Collaborated with creative, performance marketing and analytics teams to build integrated marketing solutions that addressed customer needs and boosted loyalty.
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08/2021 – 08/2023
Left Field Labs
Interactive Producer
Clients: Google, Meta, Amazon, DataRobot, Superblue
- Produced a variety of projects including AR, VR, app and website development and interactive experiences.
- Ideated, structured and responded to RFPs with budget, schedule and concept pitch decks.
- Created schedules, ran meetings, determined burn rates and problem-solved all facets of a project.
- Managed multiple projects at once as the primary producer lead.
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05/2020 – 09/2021
Crafted.LA
Marketing Manager
Clients: Jane Fonda, Pac Sun, Urban Outfitters, Weelicious, Untitled Talent Agency
- Facilitated celebrity capsule collections with initial creative proposal, deal structure and marketing plans.
- Created and maintained WordPress and Shopify stores while working with the fulfillment center on order requests.
- Designed and ran marketing campaigns for Shopify Email and Instagram Ads.
- Maintained relationships with talent managers and brought in client projects.
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05/2018 – 03/2020
RPA
Digital Producer
Clients: Honda and Acura
- Ran cross-functional team sprints to add enhancements to Honda's website using Agile methodology.
- Managed project needs with Creative and UX teams to design and document site enhancements.
- Handled tagging requirements and reporting, working closely with Analytics and Media teams.
- Documented component capabilities for multiple web properties.
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02/2016 – 03/2018
Razorfish / Publicis.Sapient
Digital Producer
Clients: Honda and Acura
- Led content-management efforts from business request to production release for the Honda Automotive website.
- Managed a content-authoring team of 6 on-site authors and 2 offshore developers.
- Collaborated with the creative team to ensure deliverables were precise, including asset preparation in Photoshop.
- Worked with the Program Director to plan content roles, processes and project-plan enhancements for releases.
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10/2014 – 02/2016
Zimmerman Advertising
Digital Account Manager
Clients: Keyes Automotive Group and other local dealer groups
- Managed each client's digital strategy, including Google paid search, social ads and website content, at ~$20k per month.
- Implemented A/B testing on paid social campaigns and reported weekly, resulting in 25% more optimized spend.
- Executed multiple Google AdWords campaigns from conception to execution.
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Miami, FL
Mr. 305 Inc.
Marketing Coordinator & Designer
Clients: Pitbull's record label
- Handled website updates, social posts, album covers, merchandise and banner ads for digital and physical products promoted to millions.